Frequently Asked Questions
Refer to the below image to ensure a good fit.
Collars: collars will indicate a range of sizes. A medium sized collar for example, may fit a smaller dog if the collar is adjusted toward it’s minimum length, or a small collar may fit a medium sized dog if adjusted toward it’s maximum length.
Use a flexible measuring tape or alternatively, use a piece of string and then lay the string straight and flat to measure with a rigid measure. Don’t measure too tightly or too loosely. Imagine how you’d want the product to sit and fit
Jackets: dog anatomy varies considerably so ensure when measuring the back of your doggo that you measure from the point on their back directy above the centre of their front legs. On some compact or stockier dogs, this point will intersect the neck measurement whereas on longer neck dogs, the neck measurement will be considerably further away.

Absolutely. Martingale collars are for all doggos! They are heavily associated with Greyhounds though because Greyhounds have a head much narrower than their necks. This of course creates a problem with a standard collar as the doggo easily slips it. Because Martingale collars tighten when pulled, the slipping problem is avoided. Martingale collars are not for constant wear – they are for leash walking only as the very attribute that makes them secure (tightening when pulled) presents a choking hazard should your doggo become caught up on something.
A Dress Collar is your doggo’s posh frock! It can be worn full-time and usually is but being fabric covered, the fabric is subject to wear and soiling in a way that a plain webbing collar isn’t. Most people don’t care though: they throw it in the wash when it’s dirty so they can just keep enjoying it.
Rest assured that under the fabric, there is still strong nylon webbing beneath. As with all collars though, if you have a huge doggo that likes pulling hard, you’re probably better off with a tactical collar or traditional buckle & hole collar.
